文章摘要
高美素.浅谈勘察工程投标策略和报价技巧[J].矿产勘查,2012,3(3):416-420
浅谈勘察工程投标策略和报价技巧
Bidding strategy and quotation skill of investigation engineering
投稿时间:2011-11-18  
DOI:
中文关键词: 工程勘察  投标策略  报价技巧
英文关键词: engineering investigation  bidding strategy  quotation skill
基金项目:
作者单位
高美素 北京城建勘测设计研究院有限责任公司,北京 100101 
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中文摘要:
      勘察工程建设市场竞争激烈,随着市场竞争机制的不断完善和规范,越来越多的勘察工程采取招投标形式发包工程建设任务,因此,工程投标是勘察企业获得勘察项目以求得生存与发展的主要手段和方式。文章在前人工作的基础上,结合自己的工作实践,从多方面对勘察工程的投标策略、影响投标报价的因素和报价技巧进行了定性分析和总结。通过采用适当的投标策略和报价技巧,提高投标中标率,保证勘察企业合理的利润和在市场中的竞争地位,取得较好的经济效益和社会效益。
英文摘要:
      The market competition of investigation engineering is intense. With the continual improvement and standard of market competition mechanism,more and more investigation projects are contracted by bidding. Therefore it is the main method of survival and development for investigation enterprise to obtain projects by bidding. On the basis of the predecessors’ work,combining with the author’s work experience,the bidding strategy,the influencing price factor and the quotation skill of investigation engineering is analysed and summarized.By appropriate strategy and quotation skill,the probability of winning bidding is improved,and the reasonable profit and the market competition status are ensured. Therefore investigation enterprise gains better economic and social benefit.
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